website design.
- 0001
built to impress,
designed to perform.
At Indigo Peak, we design websites that go beyond the surface. They don’t just look good, they perform. Every site is created with your goals in mind, whether that’s attracting new clients, building credibility, selling products, or simply making it easy for people to find and trust you.
From thoughtful layouts and strong UX/UI to search engine visibility and responsive design, we bring the full toolkit. You’ll walk away with a site that’s strategic, stylish, and user-friendly, built to reflect your brand and ready to grow with your business.
- 0002
custom-built sites
with style, strategy & substance
custom-built sites with
style, strategy & substance
Package 01
starter
starter
- up to 4 pages - WordPress
A simple, seamless solution for small businesses, creatives, and solo brands who want to create a strong online presence that grabs attention, and supports growth with confidence.
What's included?
- Project kick-off with discovery questionnaire
- Sitemap planning
- Copywriting guidance
- 5 Stock images,
- 1 Round of revisions
- Fully responsive design (mobile, tablet, desktop)
- Basic SEO setup
- SSL certificate setup
- Contact form integration
- Launch support
Package 02
business
business
- 5 to 10 pages - WordPress
This package goes beyond the basics, giving growing businesses everything they need to build a high-performing, future-ready website that works hard behind the scenes.
What's included?
- Project kick-off with discovery questionnaire
- Sitemap planning
- Copywriting guidance
- 10 Stock images
- 1 Round of revisions
- Fully responsive design (mobile, tablet, desktop)
- Basic SEO setup
- Contact form integration
- Mailing list integration
- Social media integration
- Blog setup
- SSL certificate setup
- Launch support
- post-launch training (1 hour)
package 03
online store
online store
- Shopify
Our Online Store package has everything you need to get selling online. We’ll design a site that reflects your brand and makes managing your business simple as you grow.
What's included?
- Project kick-off with discovery questionnaire
- Sitemap planning
- Core pages (home, shop, products, cart/checkout, about, contact, policies)
- Products uploads
- Copywriting guidance
- Stock images (dependent on store size)
- 1 Round of revisions
- Fully responsive design (mobile, tablet, desktop)
- Basic SEO setup
- Contact form integration
- Mailing list integration
- Social media integration
- SSL certificate setup
- Launch support
- post-launch training (1 hour)
optional
add-ons
Need a little extra? These optional upgrades help your site go further.
What's included?
- Copywriting & content creation
- Advanced SEO
- Web hosting & domain setup
- Ongoing maintenance & updates
- Extra pages
- Extra Integrations
- E-commerce support
- 0004
frequently
asked
questions
- 0004
frequently
asked
questions
What platform do you use for websites?
We typically build websites on WordPress, giving you a flexible and easy to manage site that can grow with your business. For eCommerce websites, we use Shopify, a leading platform designed for online stores that’s secure, reliable, and simple to manage day to day.
How do you handle website hosting and domain setup?
We can take care of your website hosting and domain setup as an optional add-on, making the process easy and hassle-free. If you’d rather manage your own hosting after launch, that’s totally fine too. We’re happy to help you get everything set up and hand over the reins so you’re in full control moving forward. Ongoing hosting and maintenance plans are also available if you’d prefer continued support.
What if I don’t have content ready for my website?
No worries! We offer copywriting services as an add-on to help craft clear, engaging content that aligns with your brand and speaks to your audience.
Are stock images included in your website packages?
Yes, we include a select number of stock images in our web design packages to enhance your website’s visual appeal. The number of images included depends on the package you choose and the specific needs of your project. For example, the Starter Package includes up to 5 stock images, while the Business Package includes up to 10.
If you need more images, we can source additional stock photos for you or guide you to high-quality, relevant options. However, we prefer to use your own images for a more personalised, authentic look that truly reflects your brand. If you have photos you’d like to include, we’re happy to work with them to make your website feel uniquely yours.
Our goal is to ensure that your site looks professional, cohesive, and aligned with your brand’s identity.
What is your revision process?
We include one round of revisions in our packages to ensure you’re happy with the design before launch. Additional revisions can be arranged as needed for an additional cost.
Do you offer SEO services?
Absolutely! Basic SEO (like page titles, meta descriptions, and alt tags) is included in all packages. For advanced SEO strategies, such as keyword research, technical SEO fixes, and ongoing optimisation, we offer additional add-ons tailored to your goals.
How much does it cost to work with Indigo Peak?
Each project is unique, so pricing varies based on the scope and deliverables. Transparent quotes are provided after an initial chat about your needs. Website creation starts from $3,000.
Will my website be mobile-friendly?
Definitely! Every website we build is fully responsive, meaning it looks great and functions smoothly across all devices, such as, desktops, tablets, and smartphones.
What’s the turnaround time?
The timeline varies depending on the size and complexity of your site, but generally:
- STARTER PACKAGE: 4 – 6 weeks
- BUSINESS PACKAGE: 4 – 8 weeks
- E-COMMERCE SITES: 8 – 12 weeks
Do you build e-commerce websites?
Yes! At Indigo Peak, we create e-commerce websites that are not only visually stunning but also easy to navigate and optimised to convert visitors into customers. Because every e-commerce business is unique, with different product ranges, sizes, and specific needs, we believe the best results come from a tailored approach. That’s why we always start with a detailed conversation to understand your goals, products, and customer journey before providing a custom quote and solution that fits your business perfectly.
What happens after my website launches?
We don’t just hand over the keys and walk away. Our packages include basic training, so you’ll know exactly how to update and manage your site. Plus, we offer more a involved training option and ongoing maintenance plans to keep everything running smoothly. Think of us as your long-term web partner, here to help whenever you need.
Will I be able to update my website myself?
Absolutely. All websites come with basic training so you can manage your own content confidently. Ongoing support is also available if needed.
I’m based outside the Hunter Valley - can we still work together?
Definitely! While Indigo Peak is proudly based in the Hunter Valley, we work with clients across Australia (and beyond). Everything can be handled online via email, video calls, and good vibes.
Can I claim web design on tax?
Yes, web design is tax-deductible for Australian businesses. Because your website is considered a business asset and marketing tool, the cost of web design and development can be claimed as a business expense. This not only reduces your taxable income but also helps you invest in a stronger online presence that attracts more customers and supports long-term growth.
How do we get started?
It all begins with a friendly chat. Click “Start Your Project today” to send through a few details, and we’ll be in touch to schedule a discovery call.
- 0006
the web design process.
the web
design process.
At Indigo Peak, we believe in a collaborative, clear, and efficient web design process that brings your vision to life while ensuring a seamless user experience.
From the initial discovery phase to final launch, we keep you involved every step of the way, making sure we’re on the same page. Our process focuses on understanding your goals, crafting a design that truly represents your brand, and ensuring everything functions smoothly, from layout and colours to integrations and user flow.
Once your site is live, we continue offering ongoing support to keep everything running at its best. Whether it’s a small business site or a more complex e-commerce platform, we’re here to create a website that not only looks amazing but performs flawlessly.
discovery & briefing
We’ll start with an in-depth questionnaire and chat to understand your business, goals, audience, and style. You can also share any inspiration websites you love, this helps shape the look and feel of your new site.
research & strategy
We research competitors, users, and industry best practice so the site speaks to the right people and achieves your goals. Strategy informs SEO basics, content structure, and conversion points.
sitemap & design
We’ll map out your site and create the home page design first. If you already have an established brand, the design will align seamlessly for a consistent look and feel.
content & SEO setup
We place and refine your content (headlines, service copy, images). Add SEO essentials, titles, meta descriptions, alt text and simple on-page optimisation, so your site is search friendly from day one.
development & responsive build
We build the approved designs into a fast, accessible, responsive WordPress site (or Shopify), connect forms, and add any required integrations.
testing & quality assurance
Cross-device and browser testing, accessibility checks, performance tuning, and a final content review, everything is checked before launch.
launch
Once everything’s approved, we’ll make your website live and ensure everything runs smoothly.
handover & ongoing support
You’ll receive launch support (and training, depending on the package), a documentation pack with login details and basic edit instructions, and options for ongoing maintenance.
find my perfect package.
find my perfect package.
If you’re unsure which package is right for you, let’s chat. We’ll guide you toward the best fit. No pressure, just honest advice.